PEACHTREE ENTERTAINMENT ANNOUNCES
ROCK THE COUNTRY & PEPSI® ROCK THE SOUTH
LINEUPS FOR 2025
KID ROCK & NICKELBACK TO HEADLINE IN
11 SMALL TOWNS ACROSS AMERICA
NASHVILLE, TN (November 12, 2024) – Peachtree Entertainment is excited to announce the highly anticipated Rock the Country and Pepsi® Rock the South festivals are back and bigger than ever for 2025. Kid Rock and Nickelback will headline both festivals, with stops through 11 small towns across America, kicking off on April 4-5, 2025 in Livingston, LA.
Uniting communities and celebrating the spirit of small-town America, Rock The Country and Pepsi® Rock The South stand as a movement honoring patriotism, camaraderie, and music for hard working Americans who embody the heart of this nation. Pepsi® Rock The South, the flagship event held in Cullman, AL, returns for its 13th year as the inspiration and foundation of Rock The Country. Building on its success, Rock The Country now expands to 10 festival dates nationwide, revisiting four markets from 2024 while adding six new locations: Livingston, LA; Knoxville, TN; York, PA; Hastings, MI; Little Rock, AR; and Sioux Falls, SD.
“It’s this simple, Rock The Country isn’t just a music festival, it’s a movement.” says Kid Rock “It’s a place for hard working, god-fearing patriots to gather as one and celebrate freedom, music and the party of the year.”
Kid Rock and Nickelback will headline both Rock The Country and Pepsi® Rock The South on the 11-city festival tour that will feature varying renown artists per stop including: Hank Williams Jr., Lynyrd Skynyrd, Three Doors Down, Travis Tritt, Gavin Adcock, Tracy Lawrence, Treaty Oak Revival, Aaron Lewis and The Stateliners, Ella Langley, Upchurch, Diamond Rio, Ole 60, Little Texas, Hudson Westbrook, Logan Crosby, Them Dirty Roses, Vincent Mason, Clay Walker, Ty Myers, Bayker Blakenship and will also include a 90’s Happy Hour at Rock The Country including Shenandoah, Mark Chestnutt, Jo Dee Messina, Sammy Kershaw, Deana Carter, Afroman, Ying Yang Twins, Tone Loc and Dee Jay Silver.
Rock The Country and Pepsi® Rock The South are some of the only opportunities Nickelback fans will be able to see them perform live in 2025.
“We’re really looking forward to hitting the road and visiting some amazing towns, especially in places we’ve never played before. There’s something special about connecting with fans in these communities, and we’re ready to bring our best and truly rock the country. Can’t wait to see you all out there!” says Michael Kroeger of Nickelback.
In 2024, Rock The Country and Pepsi® Rock The South events drove an average of $17.5M in economic impact per city respectively, with an average of $4.4M in new earnings per market.
“We’re thrilled to see Rock The Country and Pepsi® Rock The South grow into events that unite small-town America and celebrate the values that make our communities strong,” said Shane Quick, Senior Promoter & Partner of Peachtree Entertainment. “These festivals not only bring people together for incredible music and unforgettable experiences, but they also drive significant economic impact for local businesses, underscoring our commitment to supporting these hometowns in 2025,” added Nathan Baugh, CEO & Partner of Peachtree Entertainment.
In addition to the stellar lineups, festival promoter, Peachtree Entertainment has introduced new ticket packages to enhance the fan’s festival experience. Both events offer single day and weekend general admission options, along with the newly added GA+ ticket, which will allow fans closest access to the stage. As well, a reimagined VIP ticket will be offered which includes access to all GA, GA+ and VIP areas and will feature a dedicated lounge with comfortable seating and shade, dedicated entrance lanes into the festivals, air-conditioned restroom trailers, premium concessions, a commemorative laminate and more. Hotel packages, as well as camping passes will also be available for purchase.
| ROCK THE COUNTRY 2025 | ||
| EVENT DATES | CITY | VENUE |
| APRIL 4-5, 2025 | LIVINGSTON, LA | LIVINGSTON FAIRGROUNDS |
| APRIL 25-26, 2025 | KNOXVILLE, TN | GREENBACK’S MAPLE LANE FARMS |
| MAY 2-3, 2025 | POPLAR BLUFF, MO | BRICK’S OFF ROAD PARK |
| MAY 9-10, 2025 | OCALA, FL | FLORIDA HORSE PARK |
| MAY 30-31, 2025 | YORK, PA | YORK EXPO CENTER |
| JUNE 13-14, 2025 | HASTINGS, MI | BARRY EXPO CENTER |
| JUNE 19-21, 2025 | CULLMAN, AL (ROCK THE SOUTH) | YORK FARMS |
| JUNE 20-21, 2025 | LITTLE ROCK, AR | ARKANSAS STATE FAIRGROUNDS |
| JULY 11-12, 2025 | ASHLAND, KY | BOYD COUNTY FAIRGROUNDS |
| JULY 18-19, 2025 | SIOUX FALLS, MD | WH LYON FAIRGROUNDS |
| JULY 25-26, 2025 | ANDERSON, SC | ANDERSON SPORTS & ENTERTAINMENT CENTER |
| ***LINEUPS VARY BY CITY*** | ||
Presale tickets for Rock The Country and Pepsi® Rock The South will begin today, Tuesday, November 12, 2024 with past purchasers and email database subscribers getting the first chance at tickets. On Wednesday, November 13, 2024 at artist presales will begin at 10am local time. Media presale tickets will follow, beginning on Thursday, November 14 at 10am local time. Public on-sale begins Friday, November 15, 2024 at 10am CT. Ticket prices start at $89.99 + fees and can be purchased at rockthecountry.com and rockthesouth.com. Affordable “buy now, pay later” options will also be available at checkout via Affirm.
Peachtree Entertainment have also teamed up with Folds of Honor, a leading non-profit organization that provides educational scholarships to the children and spouses of America’s fallen or disabled military service members and first responders. Rock The Country and Pepsi® Rock The South are on a mission to help support our local veterans, and make a difference. Join them and Folds of Honor in making your contribution when you purchase your tickets. All donations will go towards local organizations in Cullman as well as organizations such as Folds of Honor in support of our veterans.
In addition, Rock The Country has officially launched their 2025 Hometown Hero campaign where local residents can nominate someone that goes above and beyond in serving their community every day. The winner of the Rock The Country 2025 Hometown Hero in each market will receive the ultimate VIP experience at their local show, including a backstage tour and the opportunity to lead the Pledge of Allegiance on stage. To see more information and nominate your Hometown Hero, please go here: RTC Hometown Hero.
For more information about Rock The Country and Pepsi® Rock The South, including the full lineup and ticket details, hotel packages and more, visit rockthecountry.com and rockthesouth.com.
LINK TO ROCK THE COUNTRY NATIONAL ADMAT & LOGO
LINK TO PEPSI® ROCK THE SOUTH NATIONAL ADMAT & LOGO
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ABOUT PEACHTREE ENTERTAINMENT:
Peachtree Entertainment is a nationally acclaimed concert promoter committed to spotlighting rising talent. With over 15 years of expertise in the music industry, Peachtree Entertainment has earned its reputation as a leader and innovator in live music. As pioneers in identifying and nurturing new talent, Peachtree Entertainment has played a key role in launching the touring careers of artists like Luke Combs, Morgan Wallen, Luke Bryan, Gavin Adcock, and many more. Beyond tours, Peachtree’s outdoor event portfolio features iconic gatherings such as Rock The South, Rock The Country, Live At The Station, Bulls Bands and Barrels, among many others.
Peachtree Entertainment is a joint venture with LiveCo, a leading private equity-backed entertainment company producing over 3,000 live shows annually across multiple genres. Together, they contribute to shaping the live entertainment landscape, delivering unforgettable experiences nationwide and internationally.
Peachtree Entertainment remains dedicated to shaping the national country music scene, continuing its legacy of significant influence and success. To learn more information about Peachtree Entertainment tours and events, click here, or follow on Instagram or Facebook.
PUBLICITY CONTACTS
Cassie Zebisch-Schienle | cassie@cmzpr.com
Holly Lollar | holly@thelollargroup.com
MARKETING CONTACTS
Holly Doscher | hd@peachtreeent.com
Andrew Chatwood | andrew@peachtreeent.com
SPONSORSHIP CONTACTSMakenzie Krigbaum | makenzie@46entertainment.com